Photo: effectdoctors.com
Effect Doctors
London · Soho · updated 4 July 2026
Prices checked once on record, 4 July 2026.
- Treatments
- 44
- Categories
- 8
- From
- £50
- With pricing
- 39
Key facts
- Cheapest HBOT session
- £100 (60 min), or £50 per session in a 20-session package
- 90-minute HBOT session
- From £150 (5 sessions £600, 10 £900, 20 £1,500)
- NAD+ IV therapy
- From £350; Limitless NAD IV from £550
- IV drip range
- £125 (Express Mini) to £350 (Bespoke)
- Operating since
- 2017
- Medical directors
- Dr William Turner and Dr William Buxton, Consultant Anaesthetists and Fellows of the Royal College of Anaesthetists
- Locations
- Soho (11 Greek St, W1D 4DJ) and Westfield London (W12 7GF), plus at-home visits
- IV package discount
- 6 drips 10% off, 10 drips 15% off (use within 12 months)
Effect Doctors is a private health clinic that has operated in London since 2017, with a main site at 11 Greek St in Soho and a second clinic inside Westfield London. It covers hyperbaric oxygen therapy, IV vitamin drips, NAD+ therapy, blood testing and related wellness services, and also offers at-home, hotel and workplace visits.
The clinical side is led by two medical directors, Dr William Turner and Dr William Buxton, both Consultant Anaesthetists and Fellows of the Royal College of Anaesthetists. The wider team includes further anaesthetic and general practice doctors and senior nurses with critical care and emergency backgrounds. Every IV treatment follows a health questionnaire and a review, with a doctor prescribing before administration and a practitioner monitoring throughout.
On price, hyperbaric oxygen therapy is among the more accessible in London: a single 60-minute session is £100, dropping to £50 per session in a 20-session package, while 90-minute sessions run from £150. IV drips range from £125 for the Express Mini Drip to £350 for a bespoke consultation-led drip, and NAD+ options span £350 for NAD+ IV therapy to £550 for the Limitless NAD IV. At-home visits carry a travel surcharge from £50 in Zones 1 to 2.
44 treatments across 9 categories in the menu and pricing section below.
Compiled from published research and each venue's own published information. Information only, not medical advice.
Information compiled from the clinic's website, last checked 4 July 2026.
Treatments & pricing
Sourced from the clinic's published menu where available.
Team
12 practitioners listed where available.
Doctors (2)
Dr Lucy StuddQualified 2018, St George's Hospital Medical School · Qualified in aesthetic treatments · Anaesthetics · General Practice · Aesthetics
Qualified 2018, St George's Hospital Medical School · Qualified in aesthetic treatments · Anaesthetics · General Practice · Aesthetics
Background in anaesthetics, retraining in General Practice.
Qualified from King's College London · Training in hair restoration and aesthetic healthcare
Emergency Medicine · General Practice · Hair restoration · Aesthetics
Anaesthetic Doctor (1)
Fellow of the Royal College of Anaesthetists · Post Graduate Certificate in Medical Education · Obstetric anaesthesia · Regional anaesthesia
Medical Doctor and Associate Nutritionist (1)
MSc in Nutrition, King's College London (Distinction) · Associate Nutritionist · Fellowship in Integrative Medicine (in progress) · Qualified in auricular acupuncture
Nutrition · Integrative medicine · Emergency medicine · Psychiatry · Gastroenterology · Plastic surgery
Aesthetic Nurse (1)
Nursing degree, Madrid (2018) · Postgraduate qualification in intensive care and aesthetics · Dermal fillers · Anti-wrinkle injections · Skin boosters
Clinic Manager and Registered Nurse (1)
Registered nurse · BSc Nursing, University of Alberta (2012) · Post-anaesthesia care
Senior Nurse (1)
Abi BanjoRegistered nurse (graduated 2012) · Senior Sister in NHS · Emergency care
Registered nurse (graduated 2012) · Senior Sister in NHS · Emergency care
More than 10 years of NHS Emergency Care experience.
Medical Director and founding members (2)
Dr William TurnerConsultant Anaesthetist · Fellow of the Royal College of Anaesthetists · Honours degree in medicine, University of Nottingham · Master's degree in chemistry, University of Nottingham · Anaesthesia
Consultant Anaesthetist · Fellow of the Royal College of Anaesthetists · Honours degree in medicine, University of Nottingham · Master's degree in chemistry, University of Nottingham · Anaesthesia
Founding member of Effect Doctors. Has published in international scientific journals.
Consultant Anaesthetist (NHS) · Fellow of the Royal College of Anaesthetists · Advanced Fellowship in Neuro Anaesthesia, UCSF California · Advanced Life Support Instructor · Neuro anaesthesia · Anaesthesia
CEO (1)
Allan JohnsonMBA
MBA
More than 30 years in public and private healthcare. Former board positions with NHS Partners Network and an NHS Mental Health trust.
Administrations (2)expand
Clinic Manager · Registered nurse · Trauma and orthopaedic nursing
Wendy CraggManaging Director
Managing Director
20 years of operational management experience, joined Effect Doctors in 2019.
Facility
Conditions treated
Health areas Effect Doctors states it works with. General information, not a treatment claim.
Hormone & metabolic
Diagnostics & testing
General
Show all 20 conditions
Hormone & metabolic
Diagnostics & testing
General
Equipment
- Vaion NAD+ Injector PenNAD+ injector penAt-home NAD+ pen for top-ups between infusions
- Metabolic breath analyserClinical-grade resting metabolic breath analysis measuring oxygen consumption and carbon dioxide production; estimates VO2 Max
- Hyperbaric oxygen chamberPressurised chamber delivering concentrated oxygen; 60 and 90 minute sessions at the Soho clinic
Membership
Intro offer: Book HBOT and receive £50 off an IV drip service.
- IV Drip Package (5 drips prepaid)
15% discount. Prepay for 5 IV drips; 15% discount; Can be used across both clinic locations or shared with others
- 6 Drips Package
10% off. 10% off when buying 6 drips; Must be used within 12 months
- 10 Drips Package
15% off. 15% off when buying 10 drips; Must be used within 12 months
- 5th IV Drip Free
20% equivalent saving. Free 5th IV drip within 3 months of first appointment; No registration required
- Early Rebooking Discount
10% off. 10% off next appointment if booked and paid before current appointment ends; Applies to any service
- HBOT plus IV Drip Bundle
GBP 50 off. GBP 50 saving when combining Hyperbaric Oxygen Therapy with an IV Drip
- Vitamin and Mineral Test Incentive
GBP 45 refund. Half-price Vitamin and Mineral test (GBP 45 refund) if the patient proceeds with an IV drip afterward; Includes doctor's consultation and report
From @effectdoctors on Instagram
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Swipe to read more ➡️ Replenish at a cellular level 💧✨ Our medically-formulated IV therapy restores hydration, electrolytes, and essential nutrients, the gold standard in hangover recovery. 🥇leading IV drip clinic in London & worldwide ⭐️⭐️⭐️⭐️⭐️ 5 star rated clinic 📍Westfield White City 📍So
A cocktail for your cells 🧬 Unsure which drip to book? Every booking automatically comes with a consultation with our team who will advice you on what drip is best suited for your wellness concerns 🤍 Visit the link in our bio to find out more ✨ 🥇leading IV drip clinic in London & worldwide ⭐️⭐️
Swipe to read full review 🤍 📍Soho, London 📍Westfield, White City 🚗 Available at home, office & hotel Get in touch to find out more 📲 020 7305 7608 #londonclinic #wellness #ironinfusion #ivdriplondon
Your health deserves more than a one-size-fits-all approach. We’ve worked closely with Ascension Physiotherapy @ascension_pp to look after our mutual clients and provide a truly holistic experience. Following your consultation, your personalised report may include physiotherapy recommendations alon
Two weeks ago, World Champion @ruqsanabegum_mt visited us for a ferritin check after experiencing ongoing fatigue and lower energy levels than usual. Her results revealed that she was critically iron deficient. Iron deficiency is the most common nutritional deficiency in women, affecting up to 1 in
Practical information
- Hours
- Soho (11 Greek St, London W1D 4DJ): Monday to Sunday 9:30 am to 6:30 pm; Westfield (Ariel Way, London W12 7GF): Monday to Friday 10 am to 8 pm, Saturday to Sunday 12 pm to 6 pm; Home visits available with zone-based surcharges (GBP 50 to 150 within London zones); out-of-hours service available with surcharge (book@effectdoctors.com)
- Getting there
- Soho · Tottenham Court Road and Oxford Circus tube stations (Soho clinic)
- Website
- effectdoctors.com
- Amenities
- At-home, hotel and workplace mobile visits, Second clinic at Westfield London with on-site parking
- Certifications
- CQC registered (Care Quality Commission, registered 10 October 2022; provider Mobile Doctors Collective Ltd)
- Consultation
- Required before first session
Location
11 Greek St, London W1D 4DJ
11 Greek St, London W1D 4DJ
Open in Google MapsAbout the organisation(expand)
Awards
- LuxLife Health Beauty and Wellness Award 2023: Best Bespoke IV Drip Service Provider 2023 - UK
- LuxLife Health Beauty and Wellness Award 2021: Leaders in Diagnostic Blood Testing - London
- Acquisition International 2021: Best In-Home IV Drip and Blood Test Medical Services Provider - London
- Global Health and Pharma 2020: Best IV Drip and Blood Diagnostics Treatments Specialists - UK
Frequently asked
- How much does hyperbaric oxygen therapy cost at Effect Doctors?
- A single 60-minute HBOT session is £100. Packages bring this down: 5 sessions for £400, 10 for £600 and 20 for £1,000 (£50 per session). A 90-minute session is £150, with a 20-session package at £1,500. HBOT is delivered at the Soho clinic.
- How much is NAD+ therapy at Effect Doctors?
- NAD+ IV therapy starts from £350, and the Limitless NAD IV is from £550. The clinic also offers at-home Vaion NAD+ injector pens for maintenance between infusions, all overseen by medical staff.
- Do I need a consultation before treatment?
- Yes. After booking you complete a health questionnaire that the team reviews. A nurse or doctor checks your medical history and allergies, and a doctor prescribes the treatment before it is administered. Full refunds are given if a treatment cannot safely be administered after review.
- Where is Effect Doctors and how do I get there?
- The main clinic is at 11 Greek St, London W1D 4DJ in Soho, within walking distance of Tottenham Court Road and Oxford Circus tube stations. A second clinic is inside Westfield London (Ariel Way, W12 7GF), near Shepherd's Bush, White City and Wood Lane, with on-site parking.
- Does Effect Doctors offer at-home IV drips?
- Yes. The medical team visits homes, hotels and workplaces. A travel surcharge applies by London zone: £50 for Zones 1 to 2, £75 Zone 3, £100 Zone 4, £125 Zone 5 and £150 Zone 6, with variable rates outside London.
- Who administers the treatments?
- Treatments are doctor-led. The team is headed by medical directors Dr William Turner and Dr William Buxton, both Consultant Anaesthetists and Fellows of the Royal College of Anaesthetists, alongside further doctors and senior nurses with critical care and emergency backgrounds.
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